Have you put off shooting videos because you don’t know what types of videos to create or perhaps you haven’t found your voice yet? This video will show you how you can create your own unique style of video that is perfect for you.
00:37 – Be yourself
01:01 – Have a conversation
01:12 – The end game
01:32 – Flow
01:42 – Examples
02:07 – Inject your personality
Have you put off shooting your videos because you don’t know what type of videos that you want to create? Or perhaps you just haven’t found your voice yet?
Well stay tuned because in this video we are talking about how you can create your own video style that is unique to you and nobody else.
Hi guys, Joshua Van Den Broek here, Founder of Video Marketing Done For You and in this video we are talking all about how you can find your video style.
You see the first piece of advice that I give my clients when they are first starting out with shooting video, is to be yourself.
Just because someone else is online shooting video in a particular way, doesn’t mean that you have to copy them.
Because what works well for one person, may not work well for you.
Everybody has their own personality traits. Everybody has their own way of delivering the information.
But what I would rather you do, is to be yourself and have a conversation with the camera as if you were talking to someone in this room right now.
So the second thing you need to consider when you are creating your own video style, is to try to think of what the end game is.
What is the purpose of this video? Are you trying to help someone through a particular problem? Are you trying to show them how to use something?
What’s going to be the end game?
There are so many different types of videos; and different ways of constructing those videos.
You just need to consider what is the end game and how does this flow?
Because if you don’t have flow in your videos, then people are going to disengage, switch off and bounce off to somebody else’s video.
Now a couple of examples of different types of videos might be a how-to style video where you are face to camera.
It might be an interview style video where you are being interviewed by someone over here.
Perhaps you are showing someone how to do something, a bit of a demonstration video.
So consider the different types of videos that are possible, and which ones are going to meet the needs for your audience.
Now once you know the type of video that you are creating, you have got the opportunity to inject a bit of your own personality into your videos.
You see people are trying to connect with you through the camera, and they want to get to know you.
So don’t present to be somebody else. Present the same way as if you were in person with them.
Because if you were to meet them down the road a little bit later at perhaps a networking meeting, you don’t want them to think “oh you are so different on camera”.
You want them to feel like they already know you. So that when they do meet you, they feel that level of rapport already.
So choose the type of video that you want to create and then inject your personality into it.
And that is the key to creating your own video style for your viewers.
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